Your address will show here +12 34 56 78

Strategy development and implementation for energy service provider

Project Management

- Objective: Development of marketing and sales strategy for different target groups and ensuring its implementation
- Development of cross-selling strategy (B2B), planning, setting up processes, sales training, piloting, monitoring; stakeholder management; agency briefing/supervision
- Elaboration of strategic and communicative positioning (B2C and B2B), target group definition, segmentation, corporate wording; revision of customer communication
- Conception of B2B campaigns, training of sales team and tele sales team

Industry

Energy


Duration

14 Months


Years

2019/2020